Marketing via Social Networks and Social Media is a hot topic right now but there is quite the swarm of available networks and media outlets to choose from. So how does the saavy small business owner choose the right social network for maximum ROI?
Rapleaf
Facebook Users
- 2.6 million users identified in Rapleaf study
- 63% female, 36% male
- 17% 45 yrs
- 2.9 major social networking sites used on average
- 62% are on MySpace, 5% are on LinkedIn, 9% are on Friendster, 10% are on Plaxo, 22% are on Hi5
MySpace Users
- 11.3 million users identified in Rapleaf study
- 63% female, 36% male
- 20% 45 yrs
- 2.4 major social networking sites used on average
- 15% are on Facebook, 2% are on LinkedIn, 9% are on Friendster, 6% are on Plaxo, 17% are on Hi5
LinkedIn Users
- 0.8 million users identified in Rapleaf study
- 38% female, 61% male
- 2% 45 yrs
- 3.2 major social networking sites used on average
- 16% are on Facebook, 25% are on MySpace, 12% are on Friendster, 16% are on Plaxo, 8% are on Hi5
Friendster Users
- 2.3 million users identified in Rapleaf study
- 58% female, 41% male
- 12% 45 yrs
- 3.0 major social networking sites used on average
- 10% are on Facebook, 44% are on MySpace, 5% are on LinkedIn, 5% are on Plaxo, 26% are on Hi5
Plaxo Users
- 1.3 million users identified in Rapleaf study
- 62% female, 37% male
- 16% 45 yrs
- 3.6 major social networking sites used on average
- 20% are on Facebook, 53% are on MySpace, 11% are on LinkedIn, 9% are on Friendster, 15% are on Hi5
Hi5 Users
- 4.5 million users identified in Rapleaf study
- 60% female, 39% male
- 21% 45 yrs
- 2.8 major social networking sites used on average
- 13% are on Facebook, 43% are on MySpace, 2% are on LinkedIn, 13% are on Friendster, 2% are on Plaxo
Filed under: Internet Marketing, Social Media Marketing , facebook, hi5, marketing with social networks, myspace, plaxo, Social Media Marketing, social network marketing, user statistics
